Ways to drive local Canadian traffic to a new online storefront

It makes total sense to keep things local, especially with how unpredictable Canada Post shipping rates are getting lately. Many folks blow their cash trying to market to the entire continent right out of the gate and get zero return. You should definitely look into running social media ads, just make sure to geofence them tightly. Restricting your campaigns to specific provinces or even just major hubs like the GTA or Metro Vancouver ensures you only pay for local clicks.